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1996 - 1999
 

CREATIVE DIRECTOR, WRITER, DESIGNER, DIRECTOR


MICRO INTERACTIVE, NYC
 

IBM
INTEL
ABN-AMRO
CIGNA
CHASE
HILTON INTERNATIONAL
SONY
SAMSUNG
LUCENT
MGM/UA
AMERICAN EXPRESS

 

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At the far end of the floor, beyond rows of animators and programmers, in a corner office above Fifth Avenue, he draws a maze of arrows and boxes on a whiteboard. It's a schematic diagram of a production in development.

Surrounded by the youngest and brightest in the new-media industry, he helps build Micro Interactive's high-end creative capabilities.

Streamlines the group-creative process, introduces a "flow" methodology, preaches concept, concept, concept. (In other words: Concept!)

Pitches communications solutions to a growing base of clients. Designs, writes, directs, supervises editorial and sound-design.

Creates first-of-their-kind productions for many of the world's most prestigious companies. Example: IBM's broadcast-quality interactive commercials. They play worldwide, in-store, on Thinkpads and Aptivas.

Sets new standards of creative excellence (and success) for Micro Interactive, its clients, and the competition.

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